Direct Marking for FMCG

In the fast-moving world of FMCG, precision matters—and so does efficiency.
Labels? They’re costly, fiddly, prone to peeling, misalignment, and waste.

Direct marking is the future – and it’s already here.

Why leading FMCG brands are making the switch to Direct Marking

  • LOWER COSTS

    (No more expensive label stock or waste. Just clean, clear prints directly on your packaging – on demand.)

  • TOTAL FLEXIBILITY

    (Mark on corrugate, plastic, rubber, glass, wood, steel—and more. With REA’s huge ink range, we’ve got the solution for nearly every substrate.)

  • BUILT TO SCALE

    (From high-speed lines to multi-product operations, REA’s high-resolution inkjet systems (HP, GK & UP) are ready to go the distance.)

  • AUTOMATION READY

    (Looking for a turnkey solution? We can integrate direct marking with your existing lines—complete with camera verification, ISO-grade barcodes, and smart tracking.)

  • FEWER ERRORS, MORE OUTPUT

    (With less manual handling, you reduce operator mistakes and ramp up throughput.)

Application Gallery:

WHY REA UK?

We’re not just a printer supplier. We’re long-term partners, helping FMCG brands upgrade their packaging operations for a faster, more reliable future.

  • Extensive UK-based support
  • Decades of coding and marking expertise
  • Fully customisable solutions

Request a demo or trial print on your exact packaging type.

View our Catalog of Products:

REA JET

Marking Systems

Digital inkjet solutions designed for direct marking of products or materials, ensuring reliable identification across various industries.

REA LABEL

Labelling Systems

Inline label applicators, print & apply solutions, and offline label print systems, catering to industrial labelling needs with precision and efficiency.

REA LASER

Laser Systems

Digital laser solutions for marking or engraving products and materials, ideal for applications requiring durable and high-quality results.

REA VERlFlER

Code Checking Systems

Includes 1D and 2D code verifiers for industry use, certified to ISO/GS1 standards, ensuring accurate code checking and traceability.